Get ready for yet another streaming service — this one tailored for sports fans. Fox Corp., ESPN, and Warner Bros. Discovery today announced plans for “an innovative new platform to house a compelling streaming sports service,” according to a press release from the three companies. The news wasfirst reportedby The Wall Street Journal.
The new service — which does not yet have a name or pricing — will launch in the fall of 2024.
The all-in-one service will include sports from ESPN, ESPN2, ESPNU, SEC Network, ACC Network, ESPNews, ABC, Fox, FS1, FS2, Big Ten Network, TNT, TBS, truTV, and ESPN+. It’ll include the NFL and UFL for professional football, NBA and WNBA, Major League Baseball, NHL, professional golf, tennis, cycling, soccer, UFC, and auto racing — in addition to college sports.
“The launch of this new streaming sports service is a significant moment for Disney and ESPN, a major win for sports fans, and an important step forward for the media business,” Disney CEO Bob Iger said in a press release. “This means the full suite of ESPN channels will be available to consumers alongside the sports programming of other industry leaders as part of a differentiated sports-centric service. I’m grateful to Jimmy Pitaro and the team at ESPN, who are at the forefront of innovating on behalf of consumers to create new offerings with more choice and greater value.”
The move is more than a little incestuous given that Disney in 2019 purchased 21st Century Fox, which also landed it a 30% stake in Hulu. Disney thenpurchased the remaining Hulu sharesin late 2023.
“We’re pumped to bring theFox Sports portfolioto this new and exciting platform” Fox Executive Chair and CEO Lachlan Murdoch said in the press release. “We believe the service will provide passionate fans outside of the traditional bundle an array of amazing sports content all in one place.”
It’s not yet clear whether the newly created service would use the tech stack from ESPN+ or Hulu, or that of Max — or whether it would be something entirely new. But it will be part of a new app. Presumably, the sports service would leverage one of those existing properties given the timing of the announcement and the reported go-live time frame of 2024. But the press release also said the new service will be able to be bundled with Disney+, Hulu, and/or Max.
